Top 100 Opticians – for the 10th Consecutive Time
10th consecutive award for our optical store in Schweich.
In the picture from left to right: Roman Wagner, Wotan Wilke Möhring and Stefan Wies
The Award
In mid-February 2024, popular actor Wotan Wilke Möhring, as patron, presented the awards to the winners of the Top 100 Opticians 2024/2025 competition and personally handed us the certificate at a festive gala in Düsseldorf, which we have now received continuously since 2006.
We are particularly pleased about this 10th consecutive award for our optical store. We applied again for this title with the BGW Institute for Innovative Market Research and once again made it into the Top 100.
In an extensive process, the numerous participants of the TOP 100 Opticians were selected by an independent jury from science and marketing, represented by the BGW Institute for Innovative Market Research in Düsseldorf.
The applicants were thoroughly examined through store inspections and anonymous test purchases. The jury succeeded in finding the opticians among the applicants who demonstrate particularly customer-oriented thinking and actions.
Evaluations were conducted in these 5 categories:
- Customer Orientation
- Customer Information
- Employee Orientation
- Business Management
- Store Design
Naturally, the tested quality and service features are standard at all our locations.